Harry Potter, a series of fantasy novels written by British author J. K. Rowling is one of the most recognised and loved brands in the world. Bloomsbury Publishing asked me to provide a proposal for the new website to promote the new series of illustrated novels. The proposal was based upon a living, breathing, animated Hogwarts. To be seen as a beautifully animated screen, with smoke puffing out of the chimneys, birds flying in the background, lights flickering, flags moving in the wind and flowing water. Games and quizzes are located around the castle to further immerse the user in the experience.
Sitemaps and flow charts were used in the research phase to help with the design of the website. They were used to show various aspects of the website such as the user login process and the proposed points system which contributed to the game section of the site.
*Illustration: Kazu Kibuishi